{"id":11713,"date":"2025-07-02T18:22:11","date_gmt":"2025-07-02T15:22:11","guid":{"rendered":"https:\/\/ukrmova.iul-nasu.org.ua\/?page_id=11713"},"modified":"2025-07-02T18:22:24","modified_gmt":"2025-07-02T15:22:24","slug":"typy-lingvokulturnoyi-informatsiyi-v-asotsiatyvnyh-polyah-na-materiali-eksperymentiv-z-ukrayinskomovnymy-respondentamy","status":"publish","type":"page","link":"https:\/\/ukrmova.iul-nasu.org.ua\/en\/typy-lingvokulturnoyi-informatsiyi-v-asotsiatyvnyh-polyah-na-materiali-eksperymentiv-z-ukrayinskomovnymy-respondentamy.html","title":{"rendered":"Types of linguocultural information in associative fields (based on experiments with Ukrainian-speaking respondents)"},"content":{"rendered":"Marharyta Zhuikova<\/em><\/strong>, Doctor of Sciences in Philology, Professor,\u00a0Professor in the Department of Ukrainian Language and Linguistic Didactics
\nLesya Ukrainka Volyn National University
\n13 Voli Av., Lutsk 43025, Ukraine<\/p>\n

E-mail: mzhujkova@ukr.net
\nhttps:\/\/orcid.org\/0000-0003-0396-8458<\/a><\/p>\n

Heading:<\/strong>\u00a0Articles
\nLanguage:<\/strong>\u00a0Ukrainian<\/p>\n

Abstract<\/strong>:\u00a0The article analyzes several associative fields obtained through free associative experiments conducted with native Ukrainian speakers, focusing on reactions that encode culturally marked information. We distinguish two types of such reactions: neurolinguistic and conceptual. Neurolinguistic reactions have a verbal basis; they are fragments of certain expressions or texts that include both the stimulus and the response (for example, the most frequent response to the stimulus\u00a0parubok<\/em>\u00a0(Eng.\u00a0young man<\/em>) is the adjective\u00a0motornyi<\/em>\u00a0(Eng.\u00a0nimble<\/em>), and to the stimulus\u00a0sadok<\/em>\u00a0Eng. (Eng.\u00a0garden<\/em>) \u2014 the adjective\u00a0vyshnevyi<\/em>\u00a0(Eng.\u00a0cherry<\/em>).<\/p>\n

Conceptual reactions reveal implicit culturally significant connections between certain concepts. These reactions point to sociopolitical, economic, historical, ethnographic, ordinary, and other phenomena characteristic of an ethnic community at a particular stage of its development. For instance, to the stimulus\u00a0harbuz<\/em>\u00a0(Eng.\u00a0pumpkin<\/em>), Ukrainians often respond with words that reference the old custom of refusing a marriage proposal. This indicates that cultural knowledge about rituals continues to be transmitted within the community even when the ritual itself has disappeared from everyday life. Alongside notions of ancient Ukrainian traditions, the associative field of the stimulus\u00a0harbuz<\/em>\u00a0also includes reactions related to Halloween.<\/p>\n

The article provides a detailed examination of the associative fields of two bird names used as stimuli: synytsia<\/em>\u00a0(Eng. titmouse<\/em>) and\u00a0zozulia<\/em>\u00a0(Eng.\u00a0cuckoo<\/em>). Analysis of the associations reveals that Ukrainians perceive the titmouse primarily through its external and behavioral characteristics. In contrast, the associative field of\u00a0zozulia<\/em>\u00a0contains minimal information about the bird\u2019s physical traits but includes reactions reflecting important features of an archaic mythologeme: the cuckoo as an irresponsible mother, as a bird that knows a person\u2019s future, and as one that can predict wealth. Both associative fields contain numerous neurolinguistic reactions. In the field of the stimulus\u00a0synytsia<\/em>, these reactions are primarily linked to the Ukrainian proverb \u201cA titmouse in the hand is better than a crane in the sky<\/em>.\u201d The associative field of\u00a0zozulia<\/em>\u00a0includes reactions pointing to folk songs in which the bird is mentioned.<\/p>\n

Overall, the presence of culturally marked reactions in associative fields serves as an indicator of Ukrainians\u2019 national identity and the continuity of their cultural traditions.<\/p>\n

Keywords<\/strong>: psycholinguistics, free association experiment, associative field, culturally marked connections between stimulus and response, precedent texts, neurolinguistic responses, conceptual responses, ornithonyms.<\/p>\n

REFERENCES<\/strong><\/p>\n

Kent,\u00a0G.H., & Rosanoff, A.J.\u00a0(1910). A Study of Association in Insanity. [Reprinted from American Journal of Insanity,<\/em> 67<\/em>, 37\u201396,\u00a0317\u2013390]. The Lord Baltimore Press.
\nLyubymova, S. (2020). Associative experiment in the study of a sociocultural stereotype. Studies about Languages, 36<\/em>, 85\u201396. https:\/\/doi.org\/10.5755\/ j01.sal.0.36.23814<\/a>
\nPostman, L., & Keppel, G. (1970). Norms of Word Association<\/em>. Academic Press Inc. New York.
\nShepherd, H., & Marshall, E.\u0410. (2018). The Implicit Activation Mechanism of Culture: A Survey Experiment on Associations with Childbearing. Poetics, 69<\/em>, 1\u201314. https:\/\/doi.org\/10.1016\/j.poetic.2018.07.001
\nSlukhai, N.V., Snytko, O.S., & Vilchynska, T.P. (2011). Cognitology and conceptology in linguistic coverage<\/em>. Kyiv: Vydavnycho-polihrafichnyi tsentr \u201cKyivskyi universytet\u201d (in Ukrainian).
\nSommer, R. (1894). Diagnostik der Geisteskrankheiten f\u00fcr praktische \u00c4rzte und Studierende<\/em>. Wien \u2013 Leipzig: Urban & Schwarzenberg (in German).
\nZhuikova, M., & Svidzynska, O. (2023). The problem of dictionary interpretation of names of natural objects in the context of associative experiment. Language: Classic \u2013 Modern \u2013 Postmodern,<\/em> 9<\/em>, 140\u2013168 (in Ukrainian).<\/p>\n

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Marharyta Zhuikova, Doctor of Sciences in Philology, Professor,\u00a0Professor in the Department of Ukrainian Language and Linguistic Didactics Lesya Ukrainka Volyn National University 13 Voli Av., Lutsk 43025, Ukraine E-mail: mzhujkova@ukr.net https:\/\/orcid.org\/0000-0003-0396-8458 Heading:\u00a0Articles Language:\u00a0Ukrainian Abstract:\u00a0The article analyzes several associative fields obtained through free associative experiments conducted with native Ukrainian speakers, focusing on reactions that encode culturally […]<\/p>\n","protected":false},"author":27,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-doi.php","meta":[],"_links":{"self":[{"href":"https:\/\/ukrmova.iul-nasu.org.ua\/en\/wp-json\/wp\/v2\/pages\/11713"}],"collection":[{"href":"https:\/\/ukrmova.iul-nasu.org.ua\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/ukrmova.iul-nasu.org.ua\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/ukrmova.iul-nasu.org.ua\/en\/wp-json\/wp\/v2\/users\/27"}],"replies":[{"embeddable":true,"href":"https:\/\/ukrmova.iul-nasu.org.ua\/en\/wp-json\/wp\/v2\/comments?post=11713"}],"version-history":[{"count":3,"href":"https:\/\/ukrmova.iul-nasu.org.ua\/en\/wp-json\/wp\/v2\/pages\/11713\/revisions"}],"predecessor-version":[{"id":11716,"href":"https:\/\/ukrmova.iul-nasu.org.ua\/en\/wp-json\/wp\/v2\/pages\/11713\/revisions\/11716"}],"wp:attachment":[{"href":"https:\/\/ukrmova.iul-nasu.org.ua\/en\/wp-json\/wp\/v2\/media?parent=11713"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}